Start shopping sustainably | baby and kids clothing

About KiND

Charlotte Olthoff and Mieke van den Berk
KiND was established in August 2018 by Mieke van den Berk and Charlotte Olthoff.

When we discovered that there is a big demand for high quality children's clothing in South Africa, we decided to bring in luxury kids brands from Europe.

KiND holds minimal stock and works on a pre-order basis. Please sign up for our newsletter and be the first to order. This is how pre-ordering works
Our motto: buy less, choose better. Invest in quality organic clothes that can be passed on from older siblings to younger ones.

We are passionate about slow fashion and mindful about purchasing. That is why we started the KiND Pre-Loved movement. It serves two purposes: together we create less waste and we give other families access to affordable quality clothing. 
KiND is the new cool.
Be part of our world.
Be KiND. 

Love, Mieke & Charlotte